Appear when customers search, and pay only for the clicks that matter.
Google Ads management from Jay Ai Media. We find the searches that bring buyers, write the ads, set up conversion tracking and optimise every week, so your budget brings calls, enquiries and sales instead of empty clicks.
- Hyderabad, India
- Jay Ai Media team
- India & global clients
Reach customers at the moment they are searching for you
Google Ads puts your business in front of people who typed what you sell. Unlike many channels, you can start quickly, control the budget and see exactly what each click brings.
But a campaign set up without care wastes money fast. We focus on the right keywords, clear ads, correct tracking and constant clean-up, so spend goes where it earns.
Ads show for the wrong searches
Clicks come from people who never wanted what you sell.
High cost per click, few leads
Budget is spent, but calls and enquiries stay low.
No conversion tracking
You cannot see which keywords or ads bring business.
Landing pages that do not convert
Visitors arrive but leave without enquiring.
Automated settings left on default
Google's suggestions spend more without improving results.
Google Ads management, from audit to scale
Use one service or the full programme. Each one ends with deliverables you can check.
Account audit and strategy
Review existing campaigns, spend, search terms and tracking, then set goals and priorities.
Keyword research and negatives
Find high-intent searches, group them by theme and block irrelevant searches with negative keywords.
Ad copy and assets
Write responsive search ads and add sitelinks, call, location and other assets that lift clicks.
Campaign set-up and launch
Build Search, Performance Max, Shopping, Display and YouTube campaigns matched to your goal.
Conversion tracking
Track form leads, calls, WhatsApp clicks and sales with Google Tag Manager and Google Analytics 4.
Landing page recommendations
Review the page each ad leads to and recommend changes that turn more clicks into enquiries.
Bid, budget and optimisation
Review search terms weekly, adjust bids and budgets, and pause what does not perform.
Reporting and lead hand-off
Report spend against leads and sales, and send leads to your team or CRM, including Dynamics 365.
The right Google campaign for your goal
Google offers several ways to advertise. We choose and combine the ones that fit your business.
Search
Text ads shown when people search for your service, with calls and forms as the goal.
Performance Max
One goal-based campaign that shows your ads across Search, YouTube, Maps, Display and more.
Shopping
Product listings with image and price shown directly in Google results.
YouTube and Display
Video and banner ads for awareness and remarketing to people who visited you before.
- Call ads
- Local campaigns
- Demand Gen
- Remarketing
- App campaigns
Paid search gives speed. SEO builds lasting visibility.
The two channels support each other. Ads show what converts, and SEO makes that visibility last.
Google Ads
Puts you at the top of results quickly, with a budget you control.
- Results can start within days
- Target by keyword, location and time
- Pay when people click
- Easy to test offers and messages
SEO
Builds rankings that keep bringing visitors without paying per click.
- Grows over several months
- Lower cost per visit over time
- Builds trust and authority
- Strengthens every other channel
Want both? Our SEO service and Google Ads can run together under one plan.
How we run and improve your campaigns
Google Ads improves with data. We test, learn and refine every week, not just at launch.
Research
Study your market, keywords and competitors.
Build
Set up tracking, campaigns, ads and assets.
Launch
Go live with a controlled test budget.
Optimise
Clean search terms and improve ads weekly.
Scale
Increase budget where returns are proven.
We check every search term so your budget works harder
Each week we review the real searches that triggered your ads. We keep the ones that bring business, block the ones that do not, and report what changed.
- Weekly search-term review
- Negative keyword lists
- Call and form tracking
- Cost per lead reporting
- Ad testing
- Monthly review call
- High-intent service searchesPrioritise
- Your brand name searchesProtect
- Competitor name searchesTest carefully
- Job, free and DIY searchesBlock
Problems we are brought in to solve
Each project starts from a business problem and ends with a result you can measure.
Spending on ads but getting few calls
Tighter keywords, negative lists and call tracking
Lower cost per call and fewer wasted clicks
Local service business needs steady enquiries
Location-targeted Search campaigns with call and location assets
More calls and form enquiries from your area
Online store wants more sales
Merchant Center feed, Shopping and Performance Max campaigns
Orders and revenue against ad spend
B2B company needs quality leads
High-intent keywords, a focused landing page and CRM lead flow
More qualified leads reaching your sales team
Choose the level of ad management you need
Every plan starts with an account audit. We recommend a scope after understanding your goals and budget.
Launch
For businesses starting Google Ads or restarting after a poor run.
- Account audit or fresh set-up
- Keyword research and negatives
- One Search campaign
- Conversion tracking
- Monthly report
Performance
For businesses that want steady leads or sales.
- Everything in Launch
- Multiple campaigns and ad groups
- Remarketing
- Weekly search-term optimisation
- Landing page recommendations
- Monthly review call
Scale
For larger budgets, e-commerce or several locations.
- Everything in Performance
- Shopping and Performance Max
- Multi-location and multi-product accounts
- Combined with SEO and Meta Ads on request
- Live reporting dashboard
Your ad budget is spent on Google through your own ad account. Our management fee is separate, and we confirm both in your quote.
Tools we use to launch, track and report
We choose the right tools for your goals, website and team.
- Google Ads
- Google Analytics 4
- Google Tag Manager
- Google Merchant Center
- Google Business Profile
- Google Search Console
- Keyword research tools
- Call tracking
- Looker Studio dashboards
- Dynamics 365 CRM lead flow
A clear path from audit to monthly growth
Audit
Review goals, your website, past campaigns, spend and tracking.
Outcome: Findings and prioritiesStrategy
Choose campaign types, keywords, locations and budget to match your goal.
Outcome: Campaign planTrack
Set up and test conversion tracking for forms, calls and sales.
Outcome: Reliable measurementLaunch
Build campaigns and ads, get your approval, and go live.
Outcome: Live campaignsOptimise
Review search terms, bids and ads weekly and improve what is working.
Outcome: Better cost per leadReport
Share monthly results and agree the plan and budget for the next month.
Outcome: Clear progress reports
Google Ads for businesses across industries
The method is the same everywhere. The keywords, offer and competition are specific to your market.
- Real estate
- Restaurants and cafes
- Healthcare and clinics
- Education and training
- Retail and e-commerce
- Manufacturing
- IT and software services
- Finance and accounting
- Professional services
Ready to get more enquiries from Google?
Share your website and what you want to be found for. We will audit your account or plan a new one, and send a practical campaign proposal.
Get a free Google Ads auditFrequently asked questions
How is Google Ads different from SEO?
Google Ads is paid: your ad appears at the top of results and you pay when someone clicks. SEO is organic: it earns rankings over time without paying per click. Ads give faster results, SEO builds lasting visibility, and Jay Ai Media offers both.
How much budget do we need?
It depends on your market, keywords and goal. Competitive searches cost more per click than niche ones. We recommend a starting budget after reviewing your business and keywords, then adjust it as results come in.
How soon will we get leads?
Search ads can start getting clicks within days of launch. Early weeks are used for testing, and results usually improve as we clean up search terms and refine ads. We share a realistic expectation before we start.
Do we keep ownership of our Google Ads account?
Yes. Your Google Ads account, Analytics and data stay yours. We work through manager access that you grant and can remove at any time.
Can you guarantee the top position or a number of leads?
No. Ad position depends on bids, ad quality and competition, and leads depend on your offer, website and follow-up speed. We commit to a clear plan, proper tracking and transparent reporting.
How do you avoid wasted spend?
We start with conversion tracking, target high-intent keywords, add negative keywords and review the actual search terms every week. Budget shifts to what brings leads and away from what does not.
Tell us about your campaign goals
Share your website, what you want to be found for and any past Google Ads experience. We will reply with a scoped first step, not a generic pitch.